Communications

Overview

	Requirements
	Communication
	email intranet unified messaging
	Connection
	isdn ads leased line
	Hardware
	specification configuration management
	Network
	specification configuration management
	Security
	anti virus back up firewalls

The net is not a substitute for face to face interaction. It is another channel of distribution.

Rather than sending a hundred-weight of paper to potential clients, you have an online brochure to which they can be referred. People use the web for research.

If you consider that probably 80% of the agency function is information gathering and delivery, and 20% client relationship management and closing deals, then the net can make the agent’s task much more effective.

Using rich content, sending your details around multiple portals and e-mailable tours will all boost revenues and instruction levels.

Consumer confidence and profitability can be enhanced by bringing up the standard and quality of services through the use of the very best web technology.

Problems

Fifty percent of first-time home buyers are visiting the Internet to look for property and home-buying information before contacting an Estate Agent.

These online buyers are twenty years younger than the average Estate Agent.

These buyers grew up using computers and these Internet users use e-mail, digital photography and other Internet tools to stay in touch with family and friends as part of their daily routine.

However, the fastest-growing group of Internet users is over 55 years of age. And they have been quick to learn.

They expect others to know how to use those same tools for business, leaving the average Estate Agent with a very steep learning curve.

Consumers find agents from search engines and property portal listing and then e-mail an enquiry.

But how can agents build the relationships needed to survive in property if they can not guarantee to communicate with the client once contacted?

» See Solutions