Estate Agents ASP Software
Solution
By identifying the key technologies and understanding
a little about how they fit together you can save time and money
immediately.
If you know how you need you agency to run you
can find products and solutions to do the job.
NT Server and Exchange Server
Benefits
NT server represents the building blocks of your
network and will allow you to share files, store documents and images
safely and allow your whole office access to the network.
These essential services mean you information
is centrally stored and can thus be centrally protected no matter
who is working on it.
NT server provides robust security for your network
and will block unauthorised access to files and services as well
as performing backups.
Exchange server allows a full shared diary, contacts
and email system and is perfect for group work. It is also used
by most phone systems to allow contacts to pop onto the screen when
the phone up.
Disasters
Everything else your network does is affected
by your NT server so its got to work perfectly. Installing it on
an unsuitable machine or installing it without understanding its
power means your whole operation could be at risk.
It is impossible to "repair" NT server
as it will need to be reinstalled completely to correct problems
and this means lost time and considerable expense.
If your actual server computer isn't powerful
enough you can cause real headaches and your whole network will
slow to a crawl. This is the single most important piece of equipment
in your office so don't skimp.
Backup and security features are always misused
by agents and this means many are constantly at risk from data loss
and hackers. Its difficult to see whats wrong until its too late
and competitors have your information or worse, no-one has it.
Property Management Software
Benefits
Managing your properties, clients and accounts
together will make your agency more efficient and more profitable
as less time is wasted on administration while you can serve more
clients with a lower overhead.
Marketing is made easier and mailing lists for
print, fax and email are easy to generate.
The best software will also power your website,
providing an additional and now vital means of selling your services
and marketing your portfolio.
Clients prefer agents who use management software
because they can see reports, property information and accounts
quickly and efficiently.
Indeed proper use of technology is known to be
one of the key factors the public use when choosing an agent.
Disasters
The most irritating aspect of property systems
is their instability because they are often cobbled together products.
Sometimes you can use them, sometimes and for
no apparent reason there is a crash. Worse, technical support of
these products is often impossible because they have rarely come
from the same firm as your computers and other software so everyone
blames everyone else.
Clients expect a high standard of organisation
and if you get a bug or have purchased unstable software you could
find yourself unable to access property details, diary entries or
worst accounts when you need to.
Clients will immediately notice the drop in productivity
and it can be a time consuming exercise to build trust again.
Because there is so much choice in the market
with a good number of specialist products many agents purchase one
for each of their divisions like management, lettings or sales.
Life doesn't respect such divisions so you could
spend your working life moving details between systems or worse
trying to weed out duplications or errors.
Bespoke Applications
Benefits
You know how you want your office to function
and nothing ever seems to do it all smoothly so your own bespoke
solution is your most efficient, cost effective solution.
There is no mixing and matching with a bespoke
application so there is no problem transferring records or coupling
programs together.
Don't pay for features you don't need and ensure
that 100% of your investment is utilised to satisfy your needs using
your experience of the market and your business. 95% of the features
in off the shelf products go unused and these will account for 95%
of the cost.
Give your agency a real competitive advantage
so you can offer a unique service. No other agency will have your
software or your resulting efficiencies.
Many agents are now plagued with problems and
the public are looking for efficiency and service like never before.
Disasters
Your chosen company must understand property
and the complex mix of services you need to provide. There is no
point educating the company on the basics because you will need
all the time you can get to meet your requirements.
Software is only useful if its being used. Once
you have committed time and funds you need the product delivered
fast. Many bespoke jobs stretch out for too long with no benefit
to the agent until the last minute.
Worse, many agents have abandoned projects midway
through.
The biggest disaster is not going the whole hog
and trying to get a bespoke solution by degrees or by combining
several products together.
This kind of splicing products always causes more
problems than it solves and the longer you leave it in place the
more difficult it gets to escape.
ASP and Linux
Benefits
The Internet is the most effective marketing medium
in the property world and many agents have realised that what works
in their office works equally well over the Internet.
By combining their property software needs with
their website you can achieve unheard of efficiency and present
a world class service to your clients 24hrs a day.
You can allow your clients to interact with your
business whenever they need to access information, progress of sale
or let, pay deposits or view accounts.
These cutting edge technologies can really differentiate
your agency.
Because everything is done in secure datacentres
you need only an Internet connection and a free browser to accesss
your information.
This cuts hardware and software maintenance costs
and means you don't need to worry about the safety of your information
or equipment.
Disasters
None. Why stitch together so many different products?
Until now there was no other choice.
The development of all-in one solutions to everything
from property management, internet marketing, internet sites, printing
and even faxing has meant agents can now use just one product.
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