Online Estate Agency Software

Unique Selling Points for an Online Estate Agency

	Online Estate Agents Overview
	Contact Management Software
	Unique Selling Points
	Marketing and Brand Awareness.
	Customer Relationship Marketing

By demonstrating how people will find the vendor's property, negotiators can define and illustrate your company's true understanding of marketing on a global scale

'Mr Jones,

we give your property the very highest profile possible on the Internet. If people are doing a search on the Internet for 'London Estate Agents' for example, we come up on the first page. On more local searches we are normally number one. We have to make sure that people can find your property no matter how or where they search'

By demonstrating the depth of property related information, negotiators can define your commitment to cutting edge customer service that will help to find him a buyer and save him time.

'Mr Jones,

if there is anything that you don't understand about the process, please look on our web site. There's a whole section on the subject. It's easy to read and there is a step-by-step guide to everything that you will have to do or be aware of. Buying, selling, renting, moving. We try to prevent any hold ups or misunderstandings'

By demonstrating your local search engine and the community focussed local information and services, negotiators can illustrate your company's knowledge, experience and understanding of the West London residential property niche

'Mr Jones,

there is everything that potential buyers will need to know before relocating to this area such as plumbers, dentists, schools, cinemas, transport, history. The local businesses like it because they get enquiries and it's free. Potential buyers like it because they can organise everything online from one central place, our website.'

By demonstrating your property details, negotiators can define your commitment to investing in the technology that will sell his property at the best price.

'Mr Jones,

as you can see, we include virtual tours and floor plans as well as photographs and a full description. Within an hour your property will not only be on our website, but on all of the other ones such as Find A Property, Prime Location, Right Move, etc. We also email this type of property to our lists of foreign investors, Singapore and Hong Kong mostly. We put your property in front of the largest number of potential buyers as quickly as possible.'

By demonstrating the wide array of reports and valuable statistics on visitor behaviour, negotiators can make favourable direct comparisons with local competitors.

'Mr Jones,

we can see who is logging on and when, where they come from and how long they stay. Here are the search terms they have used to find us and here is the total number of visits to this particular property. As well as the UK visitors, you can see we have a lot of Americans, visitors from Japan, Saudi Arabia and Italy. But only 4 from Fiji.'

These USP's are critical to the long-term success of your negotiators.