Increasing Online Property Sales

Search Engine Marketing

Here is the lead generation methodology that we have been testing with a number of Central London estate agents.

Search engines exist to serve their customers the information they require. If your Estate Agency is not listed, they can not help you.

1. There are a finite amount of places where people can begin a search for properties or property related services.

2. There is a complex supply chain involved in returning results.

3. There are a finite amount of terms that can be used on a search engine to search for properties or property related services.

4. These terms are further qualified with a reference to an area or location.

Our service is based around getting as many pages related to property and particular locations on to the top of internet search engines as possible.

Given that the only variables in the equation are the areas and locations, we offer the most cost effective internet marketing option available to multi site estate agencies.

The bottom line is that if your properties, services or financial products are not available on the front page of search engines you may lose the branding opportunity, sale or instruction, either to a competitor or because the buying impulse is lost. We make sure each of these pages is targeted to appear exactly where prospective customers will be looking for providers of property services in your area.

Here are the results