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Property Marketing
Monitoring tools and mechanisms
Part of Internet marketing is gauging the effect
your pages have on the public. Sophisticated site usage tools such
as I/Count, SiteTrack, WebTrends, and Interse Market Focus allow site
developers and their clients to easily see the popularity of different
pages, stay duration, where they come from and where they go, and
even the path they take through your internet site.
Click-throughs, page impressions,
unique browsers, time-based reports
Include a what's new area to give frequent visitors
a way to see what has changed since their last visit.
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